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About Lakmé Academy (SEO)

Lakmé Academy offers skill-oriented training in Cosmetology, Makeup, Hair, Skin, Nail Art, and Manicure & Pedicure that helps build skills for national and international fashion requirements.

3X

Surge in Calls

95%

Increase in Total Views

80%

Boost in Top 3 keywords

Challenges

  • Call Inquiries: Low call volume from local listings, impacting leads.
  • Local SEO Optimization: Keeping the GMB profile updated with keywords, photos, and posts to improve visibility.
  • High Competition in Local Search: Competing with similar niche for top visibility.

Approach

  • Boost visibility with localized pages linked to 10 GMB profiles.
  • Add products on GMBs for easier customer discovery.
  • Improve rankings with optimized descriptions, regular posts, and active customer interaction.

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